Featuring an aluminum, curvilinear design, a series of diecast cooling fins dissipate heat from the internal circuitry. Meanwhile, LEDs put out 400 lumens for 50,000 hours while sipping on just 7W.
If you're interested, the bulb is available for $30. Otherwise, you should just try to convince your modder friend to incorporate it into his next case design. Maybe some gross ode to Thomas Edison. [Chinavision via 7gadgets]